Family

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Client: McDonald's

Agency: TBWA\X

Year: 2023 

 

How often do you check your phone when you're at the table with your family? We know, don't say it.

This problem was messing with the family experience at McDonald's restaurants. But instead of blaming it on phones—that'd be too boomer for us—we made them the ultimate enablers of true family time, all through McDonald's App.

  

-> Webby Winner 2024
(Game or Aplication) 

-> Bronze Effie Award 2024
(Branded Customer Experience)